New products, new services and even new markets: while innovations have become increasingly part of our daily routines, European and national policy makers focus also anew on innovation as a key driver for „Europe’s competitiveness on a global scale.“ (EP-Report, 2016/2072(INI)) This kind of innovation is no longer purely technical, it is about social, business, open data, civil-society, human-centredness, resiliency, governance and civic participation: in the digital global and connected world innovation has changed over the last 10 years from a sectorial to the cross-sectorial driver of growth and jobs. Today innovation is cross innovation. What does this mean for businesses, policy makers, legal and funding frameworks? What are the implications for innovation itself? What enables such innovators? What are innovation-friendly environments today and in the future – business-parks or tax exemption will not do alone?! What are key drivers for innovation and a sustainable growth of jobs and wealth, but also for Europe as a whole?   The event is organised by the European Creative Business Network, ECBN and takes place on 27 November 2017 from 12:00 – 18:00 at the Representation of the State of North Rhine Westphalia, Brussels. Please find more information under this link: http://ecbnetwork.eu/europe-cross-roads-new-agenda-innovation/ Programme and registration you’ll find here (the deadline for registrations is 18/11.)